CreativeLIVE - Marketing for Photographers HD

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WEB-Rip | MOV | H.264 @ 2 MBit/s | 1280x720 | AAC Stereo @ 128 Kbit/s 44 KHz | 11 Hours
Genre: Photography, Business, Marketing | Language: English

You know how to focus your camera, NOW focus your business. Professional photographers today have greater marketing capabilities and reach than at any time in the history of photography, but a winning strategy has to be aligned across all aspects of your business. Skip Cohen will take you through a complete analysis of your business and give you tools for growth. Skip will focus on the art of a successful website, developing PR campaigns, planning your promotional calendar, networking, branding and time management, just to name a few.


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Marketing for Photographers
You know how to focus your camera, NOW focus your business. Professional photographers today have greater marketing capabilities and reach than at any time in the history of photography, but a winning strategy has to be aligned across all aspects of your business. Skip Cohen will take you through a complete analysis of your business and give you tools for growth. Skip will focus on the art of a successful website, developing PR campaigns, planning your promotional calendar, networking, branding and time management, just to name a few.

Instructor: Skip Cohen
School: Photography
Date: 2-Day Business Workshop
Skip Cohen

Skip Cohen is president of Marketing Essentials International, a consulting firm specializing in photography projects. He is past president of Rangefinder Publishing Inc., where he oversaw Rangefinder and AfterCapture magazines, the Wedding and Portrait Photographers International (WPPI) Association, and the WPPI trade show. He is founder of Skip's Summer School, the Akron Photo Series, and co-founder of GhostRighters.com and GoingPro2011.com. Skip has co-authored six books on photography and can be found at SkipsPhotoNetwork.com.

Website: http://SkipsPhotoNetwork.com
Twitter: http://twitter.com/SkipCohen
Facebook: http://www.facebook.com/skipcohen
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